Roshan Hakkim

Adidas Switch - The concept's backbone is based on the Switch Strap which is a simple strap cut from softgoods' waste. By velcro closure they carry the box eliminating the consumption of plastic. These same straps can be used to close the shoe. Its upto the user how to customise. He or she can simply go monochromatic or mix several colours or can even paint or draw on these straps to personalize! A new shoe everyday!

Adidas Switch - The concept's backbone is based on the Switch Strap which is a simple strap cut from softgoods' waste. By velcro closure they carry the box eliminating the consumption of plastic. These same straps can be used to close the shoe. Its upto the user how to customise. He or she can simply go monochromatic or mix several colours or can even paint or draw on these straps to personalize! A new shoe everyday!

Adidas Switch Ideation - Pencils and markers

Adidas Switch - The concept's backbone is based on the Switch Strap which is a simple strap cut from softgoods' waste. By velcro closure they carry the box eliminating the consumption of plastic. These same straps can be used to close the shoe. Its upto the user how to customise. He or she can simply go monochromatic or mix several colours or can even paint or draw on these straps to personalize! A new shoe everyday!

Adidas Switch - The concept's backbone is based on the Switch Strap which is a simple strap cut from softgoods' waste. By velcro closure they carry the box eliminating the consumption of plastic. These same straps can be used to close the shoe. Its upto the user how to customise. He or she can simply go monochromatic or mix several colours or can even paint or draw on these straps to personalize! A new shoe everyday!

Adidas Switch - The concept's backbone is based on the Switch Strap which is a simple strap cut from softgoods' waste. By velcro closure they carry the box eliminating the consumption of plastic. These same straps can be used to close the shoe. Its upto the user how to customise. He or she can simply go monochromatic or mix several colours or can even paint or draw on these straps to personalize! A new shoe everyday!

Adidas Switch STrap

Adidas Switch - Customization Unlimited