Raphael Alexander

Captain America shield toy created as a surprise toy to come inside chocolate Easter eggs of Garoto brand. The challenge was to design a small toy that could fit inside the eggs, so the shield was divided into parts to be mounted by the kids, resulting in a bigger toy than it could be expected to come out of a Easter egg, in several equal parts keeping a low cost of production and creating a interaction experience between the kid and the toy. The white parts of the shield would be stickers to be also applied by the children.

Renderings by Felipe Bassi and Roberto Fernandes

• Product Design