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Ekskursi Event Branding
Ekskursi is an annual exhibition, held by architecture student of Universitas Indonesia to study traditional architecture and give awareness to people about
Indonesian traditional architecture and culture, especially people in architecture field. In 2015, the team did an expedition to Papua to meet Korowai tribe.
Korowain people live in elevated house, which the structure are supported by tree. The great height of their house that reach 6-12 meters, create a special form of their dwelling. Using this uniqueness, The creative team decided to use vertical lines and woodcut style as brand mark of the event to represent architecture of Korowai tribe.
