After Denim move.The whole wall behind denim promo window is the infamous 7.90 denim. All the mannequins are wearing a trendy put together outfit incorporating the affordable jeans.
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Denim Move

The 7.90 denim was our top 3 categories for sales. When I started at this store is was housed by the register in a small display. During our denim event we recieved an overflow of denim that we could not contain in our small back room.I decided to take away a wall from our front trend shop that was always running light and make a larger 7.90 denim display.This not only drew more customers through our door but it also increased our sales and upt.

Rachael Mullaney
Retail Manager Seattle, WA