Starbucks was seeking to expand their menu offerings with a salad and required a new packaging design that was tamper evident and aligned with Starbucks brand messaging.
Currently in production / 2013
After a range of initial concept sketches, Starbucks moved forward with our design mock-up that demonstrated an innovative tamper-evident opening feature. This design leveraged the existing label from the "Bistro Box" and also incorporated an easy-open pull-tab in the lid.
The final product is available in Starbucks nationwide as of Summer 2013.
My contributions included concept sketches, renderings, 3D modeling, and prototypes.
gLike
Starbucks Salad Packaging
Starbucks was seeking to expand their menu offerings with a salad and required a new packaging design that was tamper evident and aligned with Starbucks brand messaging.