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TH MISTORI Universe

Background:
Brand TH aimed to connect with children aged 6 to 12 through a product that ignited their imagination. Dinosaur was enlisted to create a content platform that offered both entertainment and educational value.

Solution:
Dinosaur developed the TH Mistori Universe, an immersive content platform with captivating world-building and characters.

Outcomes:

- Eye-Catching Package Designs: The Dinosaur agency created visually appealing package designs that showcased the characters and the vibrant world of TH Mistori, attracting attention and curiosity from children.

- Launching TVC: A compelling TV commercial introduced TH Mistori, showcasing its exciting adventures and educational aspects. The TVC effectively conveyed the brand's values and generated enthusiasm among the target audience.


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Client: TH
Agency: Dinosaur
Creative lead: Ngan Vo
Creative team: Linh Vo, Thao Nguyen
Production house: BT Studio

Phuong Ngan Vo
Hybrid creative Ho Chi Minh City, Vietnam