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Flash-By: fashionable safety

Flash-By is a light up jacket that aims to facilitate nigh time interactions between cyclists and drivers. By making it easier for night time bikers, runners, and skaters to communicate their actions to drivers in a safe manner. Following the same principle of lighting signals in cars the jacket provides the user with blinkers, brake lights and positioning lights. Flash-By makes cycling at night safer and fashionable by seamlessly combining functionality and style.