Dan Gibson

Aerials Gym needed a fresh brand and new website. The goal was to increase class, camp, and party attendance through enhanced brand recognition and improved online sign-up process. I redesigned their logo, created new brand standards, assisted with the content strategy, wrote all of the copy, creative directed the customization of the WordPress theme, and acted as lead project manager. The gym saw an immediate increase in form submissions and sign-up conversions which led to an increase in attendance and overall brand recognition.

• Branding & Corporate Identity
• Web Design