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GENERAL DESIGN /// DIRECTV DIRECT MAIL /// BILL STUFFERS + BROCHURE
Few people enjoy receiving...er...post office 'recyclables'. Especially if loaded with "Buy! Buy! Buy!" content. But direct mail pieces needn't overwhelm with fugliness. My redesign of DIRECTV's bill stuffer template bears a markedly more sophisticated look than its predecessor, and was so well received, I was asked to brand a variety of other print pieces (marketing kits, brochures, etc.) with the same aesthetic.
