LifeCycle Bracelets - These bracelets are made entirely from reclaimed bike chain, that would otherwise be piled in landfill. In the case that they are recycled, it costs bike shop owners money to have this heavy material shipped to be repurposed or melted down.
LifeCycle Bracelets - These bracelets are made entirely from reclaimed bike chain, that would otherwise be piled in landfill. In the case that they are recycled, it costs bike shop owners money to have this heavy material shipped to be repurposed or melted down.
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LifeCycle Bracelets

From the road to the runway, Lifecycle bracelets are made entirely from reclaimed bicycle chain collected from the work tables of local bike shops. Each chain undergoes a series of environmentally friendly cleaning techniques to remove grease, grit, and rust. Finally, each piece is finished with either a metal plating, or powder coat, and fitted with an internal elastic band.

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Full-time
Ben Gould
Senior Product & Innovation Designer Atlanta, GA