New Icon for Correos
“El Sereno” is the name given to this concept for a new postbox for the Spanish national post service Correos.
The brief was the focus of a competition to find a new postbox design for the service that would define the role of a traditional “buzón” in the digital age.
The entry, which was created by myself and a strategy design expert friend over a few evenings. won first prize in the competition, judged by a panel of influential Spanish architects and designers.