gLike
In-Formed

In-Formed - Much of the knowledge in the world exists in places like books, newspapers and web sites. You read things like "In Britain, 20 million tons of food is thrown out each year." Statistics like these may be striking when you first read them, but without context or placement in the physical world, they rarely change people's behavior. What if this information seeped into the products around us? In-Formed provides 3 case studies in embedding contextually relevant information into everyday objects.

Nadeem Haidary
Industrial Design Lead at gravitytank San Francisco, CA