Displayed is my input on the firm's exploration of re-branding in tandem with our move from Harvard Square in Cambridge to 60 State Street in Boston.
My ideas for the firm's tagline were drawn from the firm's internal leadership handbook, the history of our firm, what I've taken in and learned about the firm as an employee, and the sectors we target.
The concept for my logo proposal was developed from participating in discussions for the new office space. Key phrases/inspiration: Line-work, craft, simple clean lines, timeless, the craft of hand drafting and a clean palette to not overshadow our every-day client and project based focus.
The final document in this set is my written input from a design charette examining our current website (www.tka-architects.com) and our goals for the future website of Tsoi Kobus Design.
Corporate Brand Identity Input
