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Concept Branding- Frotein
For once, ice cream is well-deserved and not a bad thing. This high protein dessert may be the lowest calorie ice cream you’ll ever lay your eyes on. With its fresh and fun aesthetic, the Frotein identity communicates a premium brand experience for a product that has made genius strides to marry your two needs into one. This project was done during my tenure at V H Group Pvt. Ltd. in 2018
