Sweeps for launch of Heavenly fragrance. I chose the Grand Prize of the Standard Spa because the campaign and videos were shot very close to there and we were able to leverage that a bit in the social drivers.
Angel Card Month sweeps
Instant Win + Sweeps for the 2013 Victoria's Secret Fashion Show (desktop version)
Instant Win + Sweeps for the 2013 Victoria's Secret Fashion Show (desktop version)
Instant Win + Sweeps for the 2013 Victoria's Secret Fashion Show (desktop version)
Instant Win + Sweeps for the 2013 Victoria's Secret Fashion Show (mobile version)
Instant Win + Sweeps for the 2013 Victoria's Secret Fashion Show (mobile version)
Sweeps leveraging VIctoria's Secret Sport's sponsorship of The Color Run
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Victoria's Secret Sweeps, Contests & Giveaways
I led concepting and copy for dozens of sweepstakes, contests and giveaways while at Victoria's Secret and really loved to navigate all the nuances of copy/design/UX and Legal.
More samples to come!
