Morgan Petri

Lauren Keefe, owner of Fort Worth's Happy Tomato Fresh Foods, served as the client for an IMC Marketing Campaigns class ADVT 4301 for the Spring 2017 semester. This final plans book is the result of a two month group project with four other classmates. I designed and created every page of the book including layout, typography, colors, and most copy.

• Hand Rendering
• Back End Development
• Art Direction
• Advertising