$5 Anniversary Magazine Sale email. Yumo!
$5 Order page.
The Roll-up and Embedded Order Form are flash forms that we tested into when we found that a partial order form was a handy involvement device to drive sign-up.
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EveryDay with Rachael Ray

$5 Anniversary Magazine Sale for EveryDay with Rachael. This email promotion did gang busters! We had over 27,000 paid subscriptions in one week! Over all this promotion did 19 times better than any other promotion for this magazine.