I designed the exhibition board that Kat Robbins submitted and subsequently won 1st prize in the 2011 Philadelphia Interior Design Association (IDA) regional competition.
I also developed this print, web and email announcement for Kat Robbins sent to her clients on winning the 2011 IDA competition. She wanted it to feel like a very emphatic "THANK YOU" to all of her loyal clients, so I did just that. I even hid an exclamation point in the design to drive home the message.
I was asked to develop a diret mail postcard for a joint venture between Kat Robbins Interiors and Superior Woodcraft. I positioned the mailer to appeal to both the high-end home furnishings market AND the sustainable products market. Both companies saw a marked increase in their client sales as a result of this campaign.
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Sustainable Interior Design

I was approached by Kat Robbins Interiors to design a series of marketing pieces for her sustainable interior design practice in the Philadelphia suburban market. The first is the exhibition board I developed that Kat submitted and won 1st prize in the Philadelphia Interior Design Association's regional competition. The second is her print, web and email announcement to her clients on winning that competition. The third is a PDF reconstruction of her feature interview in Main Line Today Magazine used as a direct marketing piece to new cleitns. Design #4 is a quirky emailer linking the viewer to her sustainable interior design video spot on Philadelphia's local ABC affiliate news station, and rounding out the series is a landing page advertisement for her men-only interior design package.
For more information on her sustainable interior design firm, go to:
www.krinteriors.com

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Full-time, Moonlighting
Michael Di Tizio
Senior Graphic Designer, Compliance and Standards Specialist at Canon Solutions... Philadelphia, PA