The parent company partnered with Therapedic. I created the "AURA" and "Soundstage" logos for them and these P-O-P displays. The ads/invitations I created were used in both print and digital.
The key selling feature for this furniture line are the adjustable speakers built into the headrest and arms. I was asked to create the "AURA" and "Soundstage" logos to coordinate with Therapedic, the partnering company.
Novo Home's partnered with Serta for a wide selection of lift chairs along with a line of sofas and love seats. Lots of promotional art for trade shows. I created the bottom image to be used as a lenticular.
Novo Home created the "Comfort Lift" line of lift chairs in concert with Serta. I created the logo with a stylized "L" echoing the shape and motion of the lift chairs.
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Commercial Sales
My work for these companies over 10 years includes logo design, photo retouching, POP displays, package design, print and digital advertising, and documentation production.
Available
Freelance, Full-time, Moonlighting
Michael Haire
Owner/Artist of Michael Haire Media
Mooresville, NC