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Campaign for Morphy Richards
This is one of the assignments for the final year of Bachelor's. We were supposed to create print ads and a few applications for an existing brand's identity. The idea was to introduce an offer for the buyers to achieve a bigger sell-value.
I selected Morphy Richards for the brand and coffee-maker for the product in collaboration with Nescafe, a coffee brand. I created a limited period offer that if the customer purchases a coffee-maker, they get a subscription to receive a 25 g pack of Nescafe coffee every month of the year of the purchase.
I made three print ads, a Facebook page, a kiosk, a hoarding and a poster to cover the agenda of the offer.
