Ricola Displays
Baruch College T-Shirts
The Orange Office - Returning to freelance as an Art Director with former employer, Bernard Hodes Group, I was given a small cream colored office with baron walls and 1 orange Ikea lamp. When asked if I could personalize the office, I was asked not to damage walls. In 1 night with 8x10 paper, tape, rope and a few outside props, I created The Orange Office. Our department had just lost its favorite Creative Director, but this helped boost department moral and the entire 12th floor.
Proskauer Rose LLP Cube - Given the assignment to create a "going away creative card with a budget of $10" for a partner at the law firm, I decided to leave a more lasting impression with the Proskauer Cube from "The Creative Bunch." Each photo on cube are department employees.
Proskauer Rose LLP Cube (close-up shot)
Arch Insurance Mailers - To emphasize Arch's "Fresh. Thinking." tagline, each card was packaged in clear plastic envelope with matching fragrance, which co-oped discount saving on various retailers. Scents included: Fresh mint, coffee, bread, laundry and flowers.
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