7 Deadly Zins Wine Label
7 Deadly Zins Wine Label from Megan Humphrey
7 Deadly Zins Wine Label

7 Deadly Zins Wine Label - The existing 7 Deadly Zins brand is redesigned to bring a new target audience to a drink that is typically marketed to older generations. 7 Deadly Zins is a funny, yet clever title and the brand should reflect that. Because of the dark color of the wine, at first the only thing the consumer would see is the logo and a red skull. The words are revealed as the user pours out the wine. The question is, are you revealing these sins in yourself as you become more inebriated?

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7 Deadly Zins Wine Label

7 Deadly Zins Wine Label - The existing 7 Deadly Zins brand is redesigned to bring a new target audience to a drink that is typically marketed to older generations. 7 Deadly Zins is a funny, yet clever title and the brand should reflect that. Because of the dark color of the wine, at first the only thing the consumer would see is the logo and a red skull. The words are revealed as the user pours out the wine. The question is, are you revealing these sins in yourself as you become more inebriated?

Megan Humphrey
Graphic Designer/Illustrator Castro Valley, CA