Organic Twitter promotion of our ebook
Blog post with a CTA pointing back to the "pillar" of our SEEing is Believing campaign.
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SEEing is Believing ungated landing page.
SEEing is Believing long form, top of funnel content marketing asset.
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Segmented email promoting our ebook.
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SEEing Is Believing: Smart, Efficient, Effective Marketing with Programmatic Video at BrightRoll

My team led the creation (including blog, email nurture and social media copy) and integrated marketing plan for this top of funnel ebook at BrightRoll.

Micha Hershman
Sr Director of Demand Generation and Inbound Marketing San Francisco, CA