The new 2011 Dark Horse booth at San Diego Comic-con. Product reveal with secret announcement, rockstar guests Tom Morello and PC Cast, 50 foot art mural and free poster giveaway.
2011 San Diego Comic-con collectible poster giveaway in alignment with new art direction strategy and three product launches.
Art mural as part of 2011 Dark Horse San Diego Comic-con new booth presentation, three product launches and brand refresh strategic deployment.
Tom Morello of Rage Against the Machine speaking to Dark Horse President Mike Richardson at San Diego Comic-con 2011 product launch event.
Cult filmmaker and actor Bruce Campbell at the Dark Horse Comic booth.
Superstar pop culture director Joss Whedon fan event at the Dark Horse Comics booth.
20 foot tall Star Wars Darth Vader image with Dark Horse branding at the new San Diego Comic-con booth.
25,000 copies of the Hellboy papercraft mask giveaway (with 2011 publishing schedule printed on the back) were given away at Dark Horse events in 2011.
2011 papercraft giveaways with publishing schedule for fan and industry conventions.
Star Wars Knight Errant SDCC promotional giveaway poster in the style of Normal Rockwell.
San Diego Comic-con booth concept designed in partnership with Marketing Genome.
San Diego Comic-con booth concept designed in partnership with Marketing Genome.
Conan and Dark Horse hanging banners at San Diego Comic-con 2011.
Fans line up for the awesome product giveaways at the Dark Horse booth, San Diego Comic-con 2011.
Fans line up for the Falling Skies cast signing at the Dark Horse Comics booth, San Diego Comic-con 2011.
Flexible product marketing display on the convention floor at San Diego Comic-con 2011.
Domo-branded, product marketing display case at San Diego Comic-con 2011.
Introductory price point product marketing at the Dark Horse Store, San Diego Comic-con 2011.
Product merchandising at the Dark Horse Store, San Diego Comic-con 2011.
Product merchandising at the Dark Horse Store, San Diego Comic-con 2011.
Dark Horse Store entrance, San Diego Comic-con 2011.
Dark Horse Store exit, San Diego Comic-con 2011.
Branding and 4 screen video display at San Diego Comic-con 2011.
Branded hanging banner at San Diego Comic-con 2011.
Green screen fan photo op with social media integration and co-branding.
Press coverage was non-stop at the Dark Horse Comics booth, San Diego Comic-con 2011.
Hanging, branded product banners at the Dark Horse Comics booth, San Diego Comic-con 2011.
Movie, TV and comics legend Joss Whedon signs at the Dark Horse Comics booth, San Diego Comic-con 2011.
Hanging, branded product banners at the Dark Horse Comics booth, San Diego Comic-con 2011.
Conan movie villain Rose McGowan does a press interview at the Dark Horse Comics booth, San Diego Comic-con 2011.
Hanging, branded product banners at the Dark Horse Comics booth, San Diego Comic-con 2011.
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Event Marketing: The Dark Horse Comics San Diego Comic-Con 2011 Experience
Dark Horse Comics 2011 Comic-con event marketing including a new booth, rock star events, creative promotional giveaways and more.
