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Hannaford Loyalty Mobile App
As a part of their developing digital presence, Maine-based Hannaford sought to design and build a mobile app that could integrate with existing processes and technology. With a narrowed focus on serving a new loyalty program first, isobar created a scalable app framework and design system that will grow over time. During the engagement I led the development of the visual design system. I also worked closely with our User Experience team, external development teams, and Hannaford to understand technical challenges, and create interaction patterns and animations that were simple and usable.
