Weiya Fang Identity
Branding design for Weiya Fang, the acupuncturist. Since acupuncture is an oriental holistic treatment, logo is designed with texture of chinese calligraphy brush stroke. In traditional Chinese culture, the orchid flower is a symbol to represent the noble character of a person (integrity and elegance). The red dot with the Chinese character "good will" represents the sun, which provide the orchid with vitality and energy.