GMC Skills Test
GMC Skills Test from Matthew Bobryk
GMC Skills Test

GMC was looking for a way to tie in their NFL sponsorship with their presence at the State Fair Of Texas. My solution? An NFL-style combine where guests could go though a training / obstacle course and at the end see how fast and accurate they could throw a football. While they were throwing the football they could take a slo-mo video and share it socially.

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GMC Skills Test

GMC was looking for a way to tie in their NFL sponsorship with their presence at the State Fair Of Texas. My solution? An NFL-style combine where guests could go though a training / obstacle course and at the end see how fast and accurate they could throw a football. While they were throwing the football they could take a slo-mo video and share it socially.

Available
Freelance, Full-time
Matthew Bobryk
Executive Creative Director | Writer | Storyteller | Director Detroit, MI