Logo for PETA UK's "Great Vegan Bake-Off" contest. Design brief specified that the GVBO logo should be circular, reference the Great British Bake-Off logo, include a cupcake, and a Union Jack flag. Color palette was specified as English country kitchen – soft pastels – rather than the deep red and dark blue of the the British flag. Finally, the logo would need to have a variant to include the word "Winner." http://www.peta.org.uk/living/great-vegan-bake-off-2015-the-winner/
Variations on a theme – Proposed logos for PETA UK's "Great Vegan Bake-Off" contest. Design brief specified that the GVBO logo should be circular, reference the Great British Bake-Off logo, include a cupcake, and a Union Jack flag. Color palette was specified as English country kitchen – soft pastels – rather than the deep red and dark blue of the the British flag. Finally, the logo would need to have a variant to include the word "Winner." The client selected the top variation, with red text and Union Jack background, as the logo. http://www.peta.org.uk/living/great-vegan-bake-off-2015-the-winner/
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Great Vegan Bake-Off logo
