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Space Design
Brand, Store and Visual Merchandising - PATANG BOOKSTORE - This project included brand creation, store design and visual merchandising for a children’s store. Reading was chosen as the area of intervention and the brand created was Patang - an Indian bookstore exclusively for children in the age group of 10 months to 8 years. The brand publishes India-relevant content, and retailes a curated selection of books from other Indian publishers like Katha, Amar Chitra Katha alongside international bestsellers.