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WDGFC 2010
Visual identity and website. Project developed for the World Graphic Design Foosball tournament, which takes place every year at the Art Directors Club since 2004.
The tournament is an opportunity for some of the best graphic designers in the world to network and have fun.
They actually registered either to play or for the free beer.
The solution was to go on the opposite way, to create something apparently that shouldn't be categorized as a good design idea, necessarily.