1st Round Sketches
1st Round Sketches
2nd Round Sketches
2nd Round Sketches
Final Products
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HW Consumer Electronics - Toys"R"Us
We collaborated with Mattel USA to develop the Hot Wheels Consumer Electronic Line 2011 exclusive for Toys"R"Us. The goal of this project was to find concepts that enhance the Hot Wheels brand message.
DESIGN TEAM: ID Lucas Viso / ID Rafael Puente.
*Copyright Mattel USA & Toys"R"Us.
