The team was charged with creating a new concept for a spring mailer. I came up with the idea of time for change. A change for the customer as well as a change for the retailer in terms of design.
Summer to Fall mailer front cover concept
Summer to Fall mailer inside spread 2: Soft goods
Summer to Fall mailer inside spread 3: Hardware
Summer to Fall mailer inside spread 3: Paint
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Retail Mailer Time For Change
The team was charged with creating a new concept for a spring mailer. I came up with the idea of time for change. A change for the customer as well as a change for the retailer in terms of design.