Over the course of the fall 2014 semester, my university released over three reports of sexual assault on campus. I worked with Sexual Education and Empowerment at Tennessee (SEAT) to create print and digital advertisements for their Red Zone campaign, Halloween Drag Show, and updated icons for their website that all promote sexual education and social change.
The Red Zone campaign was to raise awareness of sexual assault at my university. The four large solo cup posters were printed and posted around campus. Next, we utilized social media and on-campus promotions to inform students of our Red Zone event.
This event took place September 20, 2014 at the Bakers Center at the University of Tennessee. We had academic speakers throughout the day discussing topics like Title IX, sexual assault, the Clery act, and healthy relationships.
