Grafitti on hardwood contest - This one was made as a call for antries for a graffiti contest, it was a commited softer version of my original proposal you can see at the "rejected" set here on coroflot
Cloromi - I designed it from scratch, illustration, logo, label and I made a flyier for it too, Its a brand of chlorine made by visually challenged persons
Student Council Logo - Logo for the Student Council of the local campus in one of the most prestigious mexican colleges, the idea is to represent the students role in the college, it reads "Student Council, let your voice be heard, get informed and participate", and its abreviated forms
Rock on Ice Logo - Logo for rock on Ice Show, can see the video I made for them here http://vimeo.com/21541912
Teperautica - Brand design, illustration, logo, concept for fake beer as art in a music video that takes place in a Bar, loads of fun doing it and seeing it all over the bar
Elitevents Graphic Identity - Developed the Graphic Identity for a events organizing company, it had to reflect professionalism and grace and movement while catering to the conservative market
Luz & Palabra Logo - Logo for Luz & Palabra collective
Alfa comunicacion - A logo for a news synthesis company
WineArt Logo - Created for a wineshop/bar chain
CET membership card - This is the design i made for the CET membership card, it got printed in plastic
CET flyer - This is the back and front of the flyer for calling students to subscribe for the entertainment center, it folded vertically in three to express the same edgy lok as depicted on the graphics, at the same time looking differently enough from the banners too keep it fresh and surprising
Barrio Chachin - Poster design as art for a videoclip
Transpais - I created, designed and presented the pilot for this campaign, then another designer took over following the guidelines. the translation for this ad would be: Marie loved your present!!! - but she still misses you a lot Transpais, takes you there. The brief asked for an emotional connection with clients and I expressed that throught natural looking pictures with sentimental captions and closing the gap with the brand, a national transport company, being the connection to the loved ones.
Gender Violence Congress - Created the graphic concept and illustration for the fourth gender violence congress, the idea was to do something very simple and concrete to illustrate equality and peace despite the congress negative name and the challenges it tackles
Me Gusta el Silencio short film - Graphic identity and advertising materials for the "me Gusta el Silencio" short film, a still from the film was to be the basis and the design concept was taking the visual concept of the director into a stronger lone image that was aesthetically interesting and transmitted the atmosphere of the film, this is the theatrical poster, I also designed the closing credits for the film
Wait a minute - I did everything on this campaign for the student council of a prestigious university, the copy, designed the two of the main logos, layout, all but taking the pictures. The brief was to make an impressive campaign for a lounge space inside the campus where students can go and relax while playing videogames, watching movies and resting on comfy couches, so I came up with the concept of "recharging" and this is one of the teasers, all of them based on a literal understanding of recharge.
CET poster - Poster for the great opening of an entertainment center for students at a mexican elite college
Isaura - Poster for a candidate to campus queen at the Tecnologico de Monterrey campus San Luis Potosi
Business cards - Logo, identity and business card design for a psychologist and a reiki practice
Tequila Don Yayo - neck, front and back Label for a mexican tequila with a classic old look, reminiscent of the mexican "ranchero" heroe folklore, the original has embossing and golden ink where simulated
Don Yayo redesign Aged - A new transparent alternate label for don Yayo, meant to compliment, not substitute the "old classic" look, it was very important that it kept the mexican original feel while being hip for the international clubs market
Don Yayo redesign Silver - A new transparent alternate label for don Yayo, meant to compliment, not substitute the "old classic" look, it was very important that it kept the mexican original feel while being hip for the international clubs market
This is not a woman - I did everything on this campaign for the student council of a prestigious university, the copy, designed the main logo and the copy for the logo, layout, everything but taking the pictures. It reads on the top "this is not a woman" and then underneath it says "its just ink on an ad, just like a school without alumni is just a building, you are what brings this school to life, let your voice be heard, get informed, take action" the brief was to create the image and position the student council.
This is not a medic - I did everything on this campaign for the student council of a prestigious university, the copy, designed the main logo, layout, everything but taking the pictures. it reads on the top "this is not a medic" and then underneath it says "its just ink on an ad, just like a school without alumni is just a building, you are what brings this school to life, let your voice be heard, get informed, take action"
El Callejon del Carino - The outer view of the menu for "El Cafe del carino" a local coffee shop with a mexican history/modern latin flavor feel
Brochure - Brochure developed for a political marketing seminar.
Alvator tag - Tags for Alvator, a real state company, I only made the design of the tag, the logo is not mine, and the picture does is me
Extreme shopping - One of my first design/creative projects, I did it for school back in 2000.
Hard to find music - Design, image production and copy for a poster on one ink.
Jackson Poll - A newspaper insertion of a poll for a national party leader candidate
Cloromi volante - Flyer for cloromi, a chlorine brand, I also designed the logo and the label
D.U.I. prevention program male tshirt design - I played arounfd with a preexisting logo, my objective was to make cool enough designs so the shhirts wouldnt end all moth covered inside a closet as they usually do with social campaigns
D.U.I. prevention program girl tshirt design - I played around with a preexisting logo, my objective was to make cool enough designs so the shhirts wouldnt end all moth covered inside a closet as they usually do with social campaigns I tried to make these ones girly and fun and fashionable, you can see the front and the back all with elements of the logo and the stripes used in most of the print executions
Rodriguez de Lira Redesign - I redesigned the old logo from a clipart hewraldic lion they had been udsing, to a more stylized version on gold over metal
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Advertising & Graphic Design
Luis Javier Rodriguez
Independent Media Production Professional San Luis Potosí, Mexico