fiftysixty, Year 3 - fiftysixty is a jewelry store that sells authentic mid-century jewelry and modernized "vintage" jewelry of today. The innovative and experimental jewelry feels nostalgic, but most patrons are too young for real nostalgia. Some could consider them to be "contemporary heirlooms". The experience of fiftysixty is of a gallery displaying wearable art. Like the jewelry, the design is new and original, but materials and forms are familiar to the 1950's with clean modern lines and heavy graphics.