Gander Mtn: Signing Standards
This document (binder) was created for stores to reference and understand how any item in the store should be signed to show the price of the item - across all displays and merchandising across the store.
This displays my design, layout, photography, copy writing, editing, photo editing, attention to detail and maintenance (adding, subtracting and editing the content on a quarterly basis). Two of this document were sent to each store in the 150+ store chain, as well as given to people at the corporate office and field leadership.
