Laura Buss

A document celebrating the opening of an innovative R&D facility by a major client.
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The last version of the corporate calendar, which had been produced yearly since 1985 as the major division marketing piece. This was distributed to clients in appreciation of their business and to employees to acknowledge their service, about 4,000 people worldwide. I was art director, graphic designer, and production coordinator. I also introduced the innovation of including project description insets to help individuals internal and external to the company understand the scope of services provided.
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A themed proposal: shown are examples of a cover, divider, text page and back cover. This project was received on a Wednesday morning and then submitted to the client Friday at noon.

An example of photo selection. This image was a bluebird find: it clearly shows the client's city (the tower is Taipei 101 and would be recognizable to anyone living there) at a time of day that ties in the project's name (Project Sunrise). The team was ecstatic about how the photo targeted the templated cover we were mandated to use to the client and the opportunity. Provided art direction and graphics production; produced in InDesign and Photoshop.

A qualification document for a client project. Made in Creative Suite from content generated by various team members in Microsoft Office software. Utilizing corporate branding standards relaxed to echo client's branding, giving the visual impression of partnership between the two companies. Sensitive information has been redacted.
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Tailored qualification to confidential pharmaceutical manufacturing client with purpose of introducing the company's capabilities to a broader audience within the client's company. Made in Adobe Creative Suite; performed art direction, graphic design, page layout.
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A comparison document I prepared at the request of my manager, who was looking for increased consistency of layout and presentation among sales collateral materials (qualifications and brochures). I was only responsible for upgrading the look and feel of one segment's materials so the purpose of this document was to explain my approach and help others get to the same visual mindset. Prepared in InDesign; responsible for art direction, layout and design, and content development.
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