Graphic Standards Manual

This graphic standards manual was created as a companion piece for a semester project. The objective was to create a brand identity, including a logo and standards manual. For my brand, I created an airline that would fly to premier destinations at low fare cost. Additionally, as highlighted in the last two pages, different projects were created to accompany the brand, including an airplane design, boarding pass, stationary, and a boarding pass pamphlet. The purpose of the standards manual is to create a set of guidelines for displaying the company logo.

Keith Wilkey
Graphic Designer Baltimore, MD