This is one variation of the logo developed with a creative agency.
* Creative Direction
Printed Brochure
* Creative Direction
* Original Photography
Website
* Creative Direction
* Original Photography
* Copywrighting & Editing
Ad developed to targeted OEMs
* Creative Direction
Direct Mailer developed to gain exposure of brand to target audiene.
* Creative Direction
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PPG Trendcast Program
This color marketing program was targeted to OEMs. Specifically industrial designers and color, material and finish experts who specify coatings for products. It contained a sampling of on-trend liquid and powder samples, a brochure and a carry case for internal sales representatives. It was the first ever for the division. The program was trademarked in the US and select global countries.
