Overview:
School previously ran the annual fall festival and the parish wanted to revamp the festival to have more of a religious and community building tone. Festival attendees numbered 1,800 + people
Role & Duration:
Co-chaired and ran print and digital marketing directed toward school and parish families/members. Redeveloped branding, signage, and promotional advertising. Duration: 4 months
Tools & Methods:
- Developed long term marketing plan
- Developed promotional materials
- Designed webpage for information + volunteer signups
- Self-taught logo design + redesigned logo
- Coordinated with festival chair and volunteers
Tools: Emma-Email Marketing, InDesign CC, Illustrator CC, Skillshare, Squarespace
