Pinpoint
Pinpoint from Katie Montgomery
Pinpoint

Pinpoint Campaign: The goal of this branding initiative was to create a powerful and recognizable identity for a new online platform combining a series of educational data management and assessment solutions. I was one of a few copywriters and designers that pitched ideas for portal names, taglines, logos, and support copy. This is just one of the many ideas we developed and pitched, but see if you can "pinpoint" the winner.

Concept 1: Positioning copy
Concept 1: AD
Concept 1: AD
Concept 2: Positioning copy
Concept 2: AD
Concept 3: Positioning copy
Concept 3: AD
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Pinpoint

Pinpoint Campaign: The goal of this branding initiative was to create a powerful and recognizable identity for a new online platform combining a series of educational data management and assessment solutions. I was one of a few copywriters and designers that pitched ideas for portal names, taglines, logos, and support copy. This is just one of the many ideas we developed and pitched, but see if you can "pinpoint" the winner.

Katie Montgomery
Copywriter Boston, MA