This is a Print Ad for WWF. The concept was to discourage buying clothes made of leopard skin. One of my best works till date and highly appreciated by the Jury at MICA.
This Print Ad was a part of an Exercise given by Our Copywriting Professor, Mr Rajan Nair, the man behind 'Raymond's 'The Complete Man' campaign. GroBack was one of his clients and a relatively new concept then.
Another highly appreciated Print Ad which was selected as part of the Curtain raiser during the Convocation ceremony at MICA.
This Print Ad was a part of a Photography Exercise where we were asked to click random photos around the campus and then use one of them for creating a Print Ad.
One of my personal favourites, this Ad was a result of an exercise at MICA where we were asked to choose a Bad Ad and change it completely. You can view the original ad at: http://www.google.co.in/imgres?q=tipalet+ads&num=10&hl=en&biw=1175&bih=642&tbm=isch&tbnid=IovMYKQtTAoHzM:&imgrefurl=http://www.thecitrusreport.com/2010/headlines/when-a-10-is-a-10-the-women-from-the-old-tipalet-cigarette-ads/&docid=VKtULjBIQvZzOM&imgurl=http://www.thecitrusreport.com/wp-content/uploads/2010/04/25-tipalet-advert.jpg&w=500&h=664&ei=c2GWUN2MGM7jrAfb7oGIAw&zoom=1
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Communication Design : One-offs
Some good work from my Collection of Communication Design which was created as a part of my Portfolio at the Mudra Institute of Communications, Ahmedabad. I have also attempted to write taglines and body copy for all my Ads which were highly appreciated at the Jury. Hope you like them.