An Ad Campaign for LEGO, a Brand I can relate to as it was one of my favourite games while growing up. The single-minded proposition behind this campaign was that every parent wants their child to make them proud.
Either Or is an ethnic one of its kind boutique in the city of Pune. I chose this store as one of the subjects for my campaigns not only because I am a loyal consumer but because I could step into the shoes of its target audience (being one myself) and I could create a campaign which is based on the concept of Either/or itself.
This is one of my favourite campaigns where I tried to use an emotional quotient while coming up with a Brand proposition. The concept of Geo-tagging has been connected to very small yet highly precious moments of life.
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Ad Campaigns
These are some Ad Campaigns which were also a part of My Portfolio at Mudra Institute of Communications, Ahmedabad. All the content and visuals have been done by me. Hope you like what you see!