Mix n' Match Santa party ware collection.
Tropical Brights party ware collection.
Little Luau party ware collection for kid's parties.
Mr. & Mrs. - wedding and bridal party ware collection.
Let Them Eat Cake! party ware collection.
Birthday Blow-out party ware collection.
Creepy Cocktails party ware collection for adult parties.
Examples of in-store merchandising solutions.
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Art Direction: Party Ware

Theme Party Collections: Led creative team to deliver exciting, out of the box ideas while working within an expedited strategy-to-market timeline.

Expert knowledge base of consumer needs for celebrating Birthdays, Weddings, Christmas, Thanksgiving, Halloween, Easter, New Years, Valentine’s Day and theme parties.

Identified a trend around adult Halloween parties and was instrumental in developing the creative strategy for Creepy Cocktails party ware. This collection was a strong seller in the mass market.

Kim Matthews
product development professional Kansas City, MO