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Bar 209 Logo
This logo re-design was for my branding class in college. 209, as we called it, needed an updated logo to fit their fun and modern new location. The new logo was intended to be similar at first glance so that patrons still knew the brand. Altering the round shape to a bun was a nod to their reputation of serving excellent burgers. The bun shape and the pint glass “0” created a playful vibe which maintains the branding in the tagline “Food, Drink, Fun.” As an alternative option, the “209” portion of the logo could be used as a secondary branding component that regulars would recognize and still conveyed the business as a bar to new patrons.
