Web Design Case Study: Reinvigorating the Royal Oak Concert Band's Online Presence
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Royal Oak Concert Band: Web Design

The Royal Oak Concert Band (ROCB) is a non-profit community ensemble established in 1963 in Royal Oak, Michigan. Composed of 80+ passionate musicians, from aspiring professionals to dedicated amateurs, the ROCB enriches the community by performing a diverse repertoire of classical and contemporary music. The redesigned website for the Royal Oak Concert Band demonstrates the power of user-centered design in achieving community engagement and organizational goals. The website's success highlights the importance of clear communication, user experience, and ongoing improvements to maximize impact.

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Kathleen Gibbons
Marketer. Designer. Brand Strategist. Storyteller. Clawson, MI