Jewelry Giveaway Promo - This is a promotional ad I did for a contest on my company's website. They wanted the ad to look expensive and draw people in, so they would enter. I tried to accomplish this through typography, space, and flow. I also repeated the website logo so it was emphasized exactly where one needs to go to enter the contest.
Acoustic Concert Promo - A promotional ad I did for a concert at a local bar. The show was acoustic and I referenced that with the main background image and tried to emphasize the important elements through clean readable typography such as the performers, date, time, and ticket cost. This design was placed in the bars' table tents and got tons of attention and attendance for the concert.
Trade Show Promotional Mailer Front - Direct mail reminder piece that emphasized how big the show would be and that there was still space left to be booked for this event. I went for a deep/outer space theme and wanted to make sure that such a strong background image did not interfere with any of the text. Thick bold fonts that would read clean and easily, but further the space feel were chosen and made the client ecstatic and the bookings dramatically increased.
Trade Show Promotional Mailer Back - Direct mail reminder piece that emphasized how big the show would be and that there was still space left to be booked for this event. I went for a deep/outer space theme and wanted to make sure that such a strong background image did not interfere with any of the text. Thick bold fonts that would read clean and easily, but further the space feel were chosen and made the client ecstatic and the bookings dramatically increased.
Landscaping Estimate Card Front - This was a direct customer marketing tool for a landscaping company as an easier way to deliver their estimates. The front shows and example of previous landscaping work, all pertinent contact information, and services available. The estimate was placed on the back including name, address, description of work, etc. Freedom to leave estimates when potential clients were not home or if any aspect of the yard needed extra attention was achieved through this and the client's call backs tripled.
Landscaping Estimate Card Back - This was a direct customer marketing tool for a landscaping company as an easier way to deliver their estimates. The front shows and example of previous landscaping work, all pertinent contact information, and services available. The estimate was placed on the back including name, address, description of work, etc. Freedom to leave estimates when potential clients were not home or if any aspect of the yard needed extra attention was achieved through this and the client's call backs tripled.
Nightclub/Bar VIP Party Card - Client wanted a simple and easy to hand out VIP Party cards which listed all of the party dates, but were not troublesome to clients. Company colors, logo, bar back image, and trademark olive were used to emphasize theme, location, and type of event. VIP Parties became a major hit at this bar and four others have asked for a similar product or how to bring a different more eccentric clientele to their bar.
Nightclub/Bar Promo/Business Card - How do you quickly and effectively give people an impression of your bar or club? Simple, revamp a portable and easily accessible business card as a promotional item. Client wanted this card to match the name and feel of the club so I emphasized the negative/white space and used sexy imagery such as the lip print and silhouette style woman. Also as to not appear commercial and clunky we shrunk and streamlined all of the important information such as address, dress code, and bar policies.
Corporate Happy Hour Signup/Promo - Event sign-up/promotional info sheet for banquet center and bar's happy hour with a twist. Event description, registration information, and sign-up all in one promotional item was the client's request. Specific colors were chosen to reciprocate those in the food, photos, and also block off certain sections of information. Event was/is continued success as a way to bring like minded individuals together to relax and enjoy themselves, but still connect and collaborate on projects and proposals.
Online Advertising Promotion - How do you get people to advertise on your website? I had to tell someone about all the best points of my company's website without hitting them over the head with information. I tried to get your eye to flow naturally down the page emphasizing the main and most important points ending with a customer testimonial and contact information.
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