MintID Dog-E
MintID Dog-E from Kimberley Cleland
MintID Dog-E

YOUR ONE-IN-A-MILLION ROBOT DOG!
As soon as you uncrate this pup, the minting process begins, revealing a unique combination of colorful lights, sounds and personality traits. Dog-E moves and sounds like a real dog with a cute forward run, wagging tail and over 200 sounds and reactions.

I was involved primarily in the advanced design phase of this project, and then again in the later stages to finalize cost and technical development.
-Trend and user research
-Consumer survey and information gathering
-Product and play ideation
-Functional prototyping and testing
-Gameflow and app ideation
-Technical development troubleshooting and resolution
-Cost optimization

View Website
GIF showing all ear combinations for marketing team
Graphic showing "minting" unboxing process
Comments showing revisions to tail shape and construction for improved style and visibility during play
Comments showing 2 solutions to awkward leg position in sitting pose
Video showing smaller follow-up mix-and-match concept
Video showing low price point concept pitch (mix-and-match components for interchangeable animals)
gLike
MintID Dog-E

YOUR ONE-IN-A-MILLION ROBOT DOG!
As soon as you uncrate this pup, the minting process begins, revealing a unique combination of colorful lights, sounds and personality traits. Dog-E moves and sounds like a real dog with a cute forward run, wagging tail and over 200 sounds and reactions.

I was involved primarily in the advanced design phase of this project, and then again in the later stages to finalize cost and technical development.
-Trend and user research
-Consumer survey and information gathering
-Product and play ideation
-Functional prototyping and testing
-Gameflow and app ideation
-Technical development troubleshooting and resolution
-Cost optimization

View Website
Available
Freelance, Full-time, Moonlighting
Kimberley Cleland
Product Designer and Manager Laval, Canada