Logo design - Hipi Babi is a brand that I created. It is an organic baby product company. This logo design represents the organic nature of the business with color, and also the symbol which represents cotton, the sun and the circle of life.
Logo Re-Design - This is a re-design of the existing Aldi logo. The colors remain the same, but the design itself is simplified, to better represent the simple business model that Aldi follows. The angled "rooftop" represents a simple structure, as the stores are very basic in design, and it has a secondary meaning of a mountain to represent the Alps in Germany, as that is where Aldi Foods originated.
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