Project done via Rochester Exhibit Services (RES) for its client, Bollè. Bollè desired a fresh concept for its tradeshow booth. Above: overview of design. My goal was to create a mini ski lodge, while providing staff ample workspace, product display area, and storage.
Project done via Rochester Exhibit Services (RES) for its client, Bollè. Bollè desired a fresh concept for its tradeshow booth. Above:rendering of proposed seating area. chairs to be made of real tree stumps with flannel seats; stools from Bollè-branded snowboards.
Project done via Rochester Exhibit Services (RES) for its client, Bollè. Bollè desired a fresh concept for its tradeshow booth. Above: Microsoft Surface technology built into sales counter allows consumers to peruse digital product catalogue with description, eliminating physical clutter.
Project done via Rochester Exhibit Services (RES) for its client, Bollè. Bollè desired a fresh concept for its tradeshow booth. Above: flat-screen TVs serve as faux windows, with live feeds from the world's most popular ski resorts.
Project done via Rochester Exhibit Services (RES) for its client, Bollè. Bollè desired a fresh concept for its tradeshow booth. Above: faux trees on either side of central structure, adorned with Christmas lights and Bollè goggles. Door to storage area is slightly visible here.
Project done via Rochester Exhibit Services (RES) for its client, Bollè. Bollè desired a fresh concept for its tradeshow booth. Above: mock fireplace set atop central structure. Technifex's FauxFire® "Roadie" steam and light system would be utilized to create a homey fire.
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Senior Design Collaborative: Bollè Ski Goggle Tradeshow Booth

Project done via Rochester Exhibit Services (RES) for its client, Bollè. Bollè desired a fresh concept for its tradeshow booth.

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Kari Calenzo
Freelance Graphic Designer and Industrial Designer Rochester, NY